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Industry
Manufacturing & Ecommerce
Tech Stack
QuickBooks Enterprise, Connex, Amazon, Shopify, ShipStation
Business Model
Wholesale + Ecommerce
ABOUT BARE BONES BROTH
Bare Bones Broth was founded in 2014 by husband-and-wife team Ryan and Katherine Harvey with a mission to make organic, nutrient-rich bone broth accessible to everyday consumers.
The idea was born out of Ryan’s experience as a busy chef. With little time to cook for himself, he often relied on stock and bone broth from his restaurant to stay nourished and healthy. While bone broth is known for its numerous health benefits, it traditionally requires up to 24 hours of preparation—making it impractical for most people.
Recognizing this gap, Ryan and Katherine set out to bring the nourishment of slow-simmered bone broth to the dinner table without the time-intensive process. What began as a homemade solution quickly evolved into Bare Bones Broth—a premium brand offering high-quality, convenient bone broth products to a growing audience of health-conscious consumers.
As awareness of bone broth’s benefits has expanded, Bare Bones has grown into a nationally recognized brand, serving both direct-to-consumer and wholesale markets.
THE PROBLEM
Bare Bones Broth started in the Harveys’ kitchen, but as demand grew, so did the complexity of their operations.
In the early days, they relied on a manual process—hiring someone to enter sales data from Shopify into QuickBooks Enterprise. This approach was not only time-consuming but also highly error-prone.
As order volume increased, these inefficiencies became more pronounced:
- Manual data entry created bottlenecks and slowed down operations
- Errors in financial data made reconciliation difficult
- Delayed reporting meant Ryan and Katherine sometimes went an entire week without up-to-date books
- Limited visibility into financials made it challenging to make informed decisions about inventory, marketing, and partnerships
Without real-time, accurate financial data, the Harveys lacked the operational clarity needed to confidently scale their business.
THE SOLUTION
To support their next stage of growth, Bare Bones Broth implemented Connex Ecommerce to automate and unify their operations.
With Connex, they were able to:
- Automate order syncing between Shopify and QuickBooks
- Maintain accurate, real-time inventory visibility across sales channels
- Eliminate manual data entry for orders, customers, and financial records
- Streamline wholesale and DTC workflows within a single system
- Improve financial accuracy with consistent, automated data flow
By creating a seamless connection between ecommerce, fulfillment, and accounting, Connex removed the operational friction that had been holding the business back.
THE RESULTS
With Connex in place, Bare Bones Broth was able to eliminate manual data entry and automate the flow of sales and inventory data from Shopify into QuickBooks.
This gave the team real-time visibility into their financials and operations, allowing them to make faster, more informed decisions as they scaled.
- Automated order and inventory syncing between Shopify and QuickBooks
- Improved financial accuracy and reporting speed
- Reduced manual workload, freeing up time for growth initiatives
- Better visibility into wholesale and retail performance
Since implementing Connex, Bare Bones Broth has come a long way from its humble beginnings in the Harveys’ kitchen. Today, the majority of their revenue comes from wholesale, with products carried in major retailers like Wegmans and Whole Foods.
At the same time, they continue to grow their direct-to-consumer business through Shopify, offering a convenient, healthy alternative to traditional processed broths.
With a strong operational foundation in place, Bare Bones Broth is well-positioned to continue scaling across both wholesale and ecommerce channels.
